Dominate Marketing

PPC For Lawyers Connecticut

We help growth‑minded personal injury, criminal defense, and other competitive law firms outrank bigger brands, cut cost per signed case, and turn Google Ads into a reliable source of new files.

We Offer What Other Connecticut Law Firm PPC Agencies Don't

In the competitive legal industry, attracting potential clients online can be a challenge.

Many Connecticut law firms struggle to gain visibility on search engine results pages (SERPs) due to rising paid ad costs and ineffective PPC campaigns managed by various law firm PPC providers.

If PPC advertising isn’t handled correctly, it can result in wasted ad spend without delivering qualified leads.

In other words, throwing money away.

This is where we at Dominate Marketing step in.

Our performance-based PPC for law firms ensures our goals align with yours.

We only get paid based on the results we achieve, ensuring your advertising budget is spent efficiently to generate qualified leads and real clients for your firm.

Unlike other agencies that guess and hope for results, we have extensive experience in legal industry PPC, allowing us to implement strategies that work right from the start.

Whether you need immediate leads or a scalable long-term strategy (or both), we customize our PPC campaigns to meet your business goals and achieve the results you want.

Our PPC Services For Connecticut Law Firms

Keyword Research and Strategic Targeting

We utilize keyword research tools and our extensive experience in legal PPC to identify high-intent keywords that potential clients use when they need a lawyer in your practice area(s). Our focus includes targeting legal keywords, long-tail phrases, and local service ads to engage users actively seeking your services and ready to convert.

Our strategy involves implementing comprehensive negative keyword lists to minimize wasted ad spend and ensure your ads appear only to potential clients. As Google’s keyword matching becomes more relaxed, precise targeting is essential.

Negative Keywords Management

Landing Page Optimization

Optimizing your law firm’s website and landing pages is a standard part of every PPC campaign we run, ensuring a better user experience and higher conversion rates for more leads and improved ROI. This critical process helps maximize the potential of every click on your ads.

Surprisingly, most PPC agencies don’t include this in their strategy.

Our detailed analytics and transparent reporting ensure you can track the success of your PPC campaigns at every stage. From tracking ad spend to performance metrics, you’ll always be informed. Since we run your campaign from your account, you maintain full control over your ads.

Transparent Reporting and Analytics

Additional Services We Offer

Web Design for Law Firms

A well-structured and visually appealing website is essential for any law firm, regardless of whether you’re leveraging PPC, SEO, or just seeking to enhance your professional image. We design SEO-optimized and high-converting websites to support your firm’s goals.

In addition to managing PPC campaigns, we execute comprehensive law firm SEO strategies to attract potential clients actively seeking legal services. Properly implemented SEO supports long-term scalability and reduces reliance on paid ads.

Search Engine & AI Optimization

Who This Is For

We at DOMINATE MARKETING have specifically designed our service for competitive high-stakes law firms who want real results fast.

We don’t play games.

We don’t find excuses.

We get results.

If you’re serious about growing your firm and want an aggressive partner to help you get there, book a call today.

Over a Decade of Mastery At Your Disposal

I’m Mateja Matic, the founder of Dominate Marketing.

I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have worked with over a dozen law firms in competitive markets including LA, NY, Texas and more to increase their monthly intake of new clients by an average of 300% within 12 months.

I will work directly with you to:

1. Establish the type of clients you actually want to get 

2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically

And 

3. Get in front of them with PPC (and any other method that makes sense) to help you grow your firm.

Mateja Matic - Founder of Dominate Marketing
No Lock-In

We never ask you to sign a lock-in agreement for 6 months, 12 months, or any length or time.

We don’t need to hide behind lock-in contracts because what we do works.

We either get you results, or you stop paying.

No More Hand-Holding

You will never have to ask us what’s happening or what work was done.

You will never be wondering what you are paying for.

You will never have to tell us what to do.

We handle everything proactively, and keep you updated throughout the entire process.

We know exactly what we are doing, and we get it done.

We Don't Hold You Ransom

You own all your accounts, website, assets, and data. 100% ownership & transparency.

Case Studies

400% Increase In Traffic After Google Penalty

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

Arkansas PI Firm

Fort Collins PI Firm

California Auto Law Firm

NZ General Law Firm

1,200% ROAS On Google Ads

400% Organic Growth

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

What My Clients Have to Say

Who I Work With

We Service All Law Firms In Connecticut

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

Why should Connecticut law firms invest in PPC?

PPC helps law firms in Connecticut reach potential clients actively searching for legal services online, offering quick visibility and measurable ROI.

What PPC platforms work best in Connecticut?

Google Ads and Bing Ads are popular platforms for Connecticut law firms to capture leads through targeted search campaigns.

How much does PPC cost for Connecticut law firms?

PPC costs range from $2,000 to $10,000 per month, depending on the competition and targeted practice area.

How can Connecticut law firms track PPC performance?

Using conversion tracking, call tracking, and analytics tools ensures effective monitoring and optimization of PPC campaigns.

What legal services perform well with PPC in Connecticut?

Personal injury, real estate, and family law firms in Connecticut benefit greatly from PPC advertising.