Dominate Marketing

Performance-Based "No Win No Fee"

PPC For Lawyers San Diego

Are you serious about growing your San Diego law firm and want to make at least $1 million per year in additional revenue?

So many law firms all have the same problems:

  • They are relying on referrals and word of mouth
  • They are not sure what marketing channels to focus on or even what to do on them
  • They have no plan on how they will actually grow the business
  • Their marketing agency quite frankly sucks
  • Or they don’t even know what they are missing out on and think they are doing “fine”.

Listen, if you are happy where you are and are not serious about growing your firm, there’s no point reading further.

I’m looking specifically for firms who know they can do better, want to make money and need an A-player to help them get there.

Let’s cut straight to the chase.

I’ve helped about a dozen law firms along with dozens of other businesses get absolutely obscene results from google.

Literally every client I have worked with for over 12 months is getting thousands of visitors per month, hundreds of leads and dozens of clients:

I know exactly what to do to show your website to the right people and what to say to them to convert them into paying clients.

Now I want to get serious.

I’m looking to partner with a few select law firms in San Diego who are also serious about growing and making money…

And use my skills to help them dominate their niche and become the big fish in their space.

Let me ask you something:

Did you get into business to float along and be just another firm among the hundreds of others?

Or do you want to be the “go-to” name that someone thinks of whenever they need a lawyer in your area?

If it’s the latter, I want to work with you.

So here’s my offer.

Over the last 10 years I’ve spent an absolutely obscene amount of time and effort mastering the craft of copywriting, sales, SEO, Google Ads and online marketing.

These skills combined allow me to put together a sales funnel for your firm so dialed in that it will bring in new matters on demand and grow month over month.

I am so sure of this that I will implement all of this for your firm to help you grow on a pure performance basis.

Sound fair enough?

If so, click the button below, fill out the form and let’s talk!

We Offer What Other San Diego Law Firm PPC Agencies Don't

In the cut-throat legal field, getting new clients online isn’t simple.

Many San Diego law firms struggle to compete on search engine results pages (SERPs) because of high ad costs and badly run PPC campaigns from marketing agencies.

When PPC advertising is managed poorly, you waste money without gaining qualified leads.

In basic terms, it’s like watching your budget disappear into thin air.

This is where Dominate Marketing can help.

Our results-driven approach to law office PPC services means we only do well when you do well.

We get paid based on what we achieve, making sure your advertising money works effectively, bringing in more qualified leads and actual clients to your firm.

Unlike most agencies who are just guessing and hoping for the best, we have proven experience in legal PPC, allowing us to use strategies that work from the first day.

Whether you want quick results or aim to build a lasting campaign that grows (or both), we plan and run PPC campaigns that fit your business goals and get you the results you’re after.

Our PPC Services For San Diego Law Firms

Keyword Research and Strategic Targeting

Through state-of-the-art keyword research platforms and our extensive legal PPC experience, we determine the precise search phrases used by people seeking immediate legal assistance in your practice areas. Our strategy combines legal sector terminology, detailed search expressions, and localized advertising to attract qualified prospects.

To stretch your PPC budget further, we leverage comprehensive negative keyword lists that regularly exclude unrelated searches, ensuring your ads are displayed only to high-quality leads. This is gradually more important as Google’s keyword matching becomes looser and looser, potentially wasting your ad dollars on terms that won’t lead to matters.

Negative Keywords Management

Landing Page Optimization

Every PPC campaign we manage includes optimizing your law firm’s website and landing pages to improve user experience and drive higher conversion rates – resulting in more leads and a stronger ROI. This ensures that every click on your PPC ads has the best chance of becoming a client inquiry.

As strange as this may sound, this vital step is often overlooked by many PPC agencies.

We show you complete analytics and clear reports, letting you track your PPC campaign success. From costs to search placement, you’ll see exactly where your money goes. You maintain total access to your Google Ads campaigns, as we manage from your account.

Transparent Reporting and Analytics

Additional Services We Offer

Web Design for Law Firms

Having a professional website matters for law firms investing in PPC, SEO, or online presence. Our web team builds effective, SEO-friendly sites that convert visitors and increase earnings.

In addition to paid ads, we do SEO campaigns to help law firms find clients searching for legal help. SEO delivers strong results when done right, and we pair it with PPC to build steady growth beyond just paid advertising.

Search Engine Optimization

Case Studies

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

Want Results Like These?

What My Clients Have to Say

Clients I Have Worked With

Who I Work With

We Service All Law Firms In San Diego

About Me

I’m Mateja Matic, the founder of Dominate Marketing. I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have have helped a dozen law firms generate a consistent stream of new clients and grow by average of 300% within 12 months.

If you want a professional who truly knows what they are doing, actually cares about getting results, understands the legal space and will do whatever it takes to get you more clients and help you grow your firm, book a call with me today.

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to VAs and low paid workers from second and third world countries who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of businesses paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

What is PPC advertising, and how can it benefit my law firm in San Diego?

PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps San Diego law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.

How can I target military personnel and families in San Diego?

Create specific campaigns focused on military legal issues, target areas near bases like Coronado and Miramar, and use military-specific keywords. Consider ads addressing VA benefits, military divorce, and service-related legal matters common in the San Diego military community.

What’s a competitive PPC budget for a San Diego law firm?

The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, San Diego law firms may need to allocate between $5,000 to $20,000 per month, depending on factors such as keyword competition, ad placement goals, and desired client acquisition rates.

Should I create separate campaigns for different San Diego regions?

Yes, consider creating distinct campaigns for areas like La Jolla, Downtown, Pacific Beach, and North County. Each area has different demographics and legal needs, so tailoring your message and budget accordingly can improve results.

How important is Spanish language PPC in San Diego?

With San Diego’s large Hispanic population and proximity to the Mexican border, Spanish language PPC campaigns are crucial. Consider bilingual landing pages and specific campaigns for cross-border legal issues and immigration law.