Dominate Marketing

If You Are a Top Tier Law Firm, You Need

Top Tier SEO For Lawyers Indiana

Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?

Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.

Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.

Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.

Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.

Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.

The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.

Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.

Let alone the differences between the specific types of clients within these practice areas.

To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.

When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.

If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.

I’m Mateja Matic, the founder of Dominate Marketing.

I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.

I will work directly with you to:

1. Establish the type of clients you actually want to get 

2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically

And 

3. Use SEO to get in front of them and help you grow your firm.

The biggest point of difference I bring is that I actually care.

I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.

I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).

I care about results.

If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.

If this is something you’d be interested in, click the link below, fill out the form and let’s talk.

Our Indiana Law Firm SEO Services

Comprehensive Search Engine Optimization Strategy

We offer Indiana attorney SEO services that commence with a careful review of your site and a deep understanding of your target clients. Our custom strategies are crafted to improve rankings, attract organic traffic, and bring you new cases.

People in need of legal representation often look locally first. Our local SEO strategies ensure your firm stands out in these searches, attracting new clients. We optimize local service ads and improve your Google Maps ranking, making your firm the preferred choice for nearby legal needs.

On-Page Optimization

We focus on on-page optimization to ensure your law firm’s website ranks well in search results. Our services include keyword research and optimizing elements like titles and headings for improved visibility.

As a trusted law firm SEO company, we create high-quality backlinks that establish your website’s authority. Our strategies focus on industry relevance to provide maximum impact and credibility.

Link Building

Content Creation and Marketing

Effective SEO starts with strong content. We produce high-quality, engaging material that helps your firm rank higher and connect with a wider audience.

Our technical SEO solutions ensure your website is fully optimized. We address issues like mobile responsiveness, crawl errors, and speed to deliver top-tier performance.

Technical SEO

Conversion Rate Optimization

The purpose of SEO is to drive visitors to your site and turn those visitors into paying clients.

Unfortunately, this critical aspect of conversion optimization is often neglected by many SEO providers.

We focus on optimizing your website to convert visitors into clients without relying on an increase in traffic.

By providing the right prompts, we help turn your current visitors into clients who use your services.

Additional Services We Offer

A polished and effective website is essential for law firms pursuing SEO, paid campaigns, or showcasing professionalism. Our web design solutions deliver websites that are both visually engaging and optimized for SEO and conversions, driving results and income for your firm.

Web Design for Law Firms

Google Ads and PPC

Our team manages Google Ads campaigns to enhance your SEO efforts, focusing on connecting your firm with clients who are actively seeking legal help. Well-executed campaigns provide quick results, and we often pair them with SEO strategies to secure immediate returns and steady growth.

Case Studies

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

Want Results Like These?

What My Clients Have to Say

Clients I Have Worked With

Who I Work With

We Service All Law Firms In Indiana

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

Why Is SEO Important For Indiana Law Firms?

Search Engine Optimization (SEO) is essential for Indiana law firms to attract clients in today’s digital-first environment. SEO ensures that your firm is easily found online by potential clients searching for legal services.

Appearing on page 1 of Google for relevant legal keywords helps law firms increase website traffic and generate more inquiries. Local SEO, engaging content, and targeted keywords help attorneys in Indiana establish their authority in their practice areas.

SEO is a cost-effective way for Indiana law firms to stay competitive and grow their client base.

Does SEO Really Work For Law Firms In Indiana?

Yes, SEO works exceptionally well for law firms in Indiana. With a tailored strategy, firms can boost their search engine rankings, attract local clients, and generate steady leads.

Key strategies include optimizing website elements, building backlinks, and focusing on local SEO through Google Business Profiles and client reviews. These efforts help law firms dominate search results for legal queries like “criminal defense lawyer in Indianapolis” or “family attorney near me.”

SEO provides long-term visibility and client acquisition for Indiana law firms.

What Results Can You Expect From Attorney SEO In Indiana?

Indiana law firms investing in SEO can expect higher rankings, more website traffic, and consistent inquiries. Optimizing for local keywords and directories builds credibility and increases visibility in search results.

By focusing on positive reviews and engaging content, Indiana attorneys can see steady growth in leads. Within 6-12 months, law firms often experience 40 to 90 leads per month, with additional growth as their SEO efforts mature.