Dominate Marketing

SEO For Lawyers Kansas

We help growth‑minded personal injury, criminal defense, and other competitive law firms outrank bigger brands, cut cost per signed case, and turn Google & AI into a reliable source of new high-value files.

Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?

Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.

Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.

Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.

Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.

Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.

The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.

Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.

Let alone the differences between the specific types of clients within these practice areas.

To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.

When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.

If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.

Our Kansas Law Firm SEO Services

Comprehensive Search Engine Optimization Strategy

Our approach to Kansas law firm SEO solutions starts with a comprehensive analysis of your website and target audience. We develop a customized plan aimed at improving search rankings, increasing organic visitors, and generating new cases for your firm.

Individuals often start their search for legal help close to home. Our targeted local SEO strategies ensure your firm ranks prominently in these results, directing potential clients to your site. We refine local service ads and improve your presence on Google Maps, helping clients find you with ease.

On-Page Optimization

We offer on-page optimization services that make your law firm’s website search engine friendly. From targeted keywords to polished meta titles and headings, we ensure your site gains a competitive advantage.

As a top law firm SEO company, we build backlinks that are both impactful and relevant. Our legal-specific approach ensures your site’s authority is enhanced while maintaining your brand’s integrity.

Link Building

Content Creation and Marketing

Our content strategies are designed to improve your search rankings by creating well-optimized material that highlights your firm’s strengths and expertise.

We specialize in technical SEO to ensure your website meets search engine expectations. Our services include optimizing site speed, mobile usability, and addressing crawl errors.

Technical SEO

Conversion Rate Optimization

The goal of SEO is to attract visitors and turn them into paying clients for your firm.

Many SEO agencies focus only on traffic, ignoring the potential of converting visitors into clients.

We make sure your website is built to encourage conversions, helping you get more clients from your current traffic.

This strategy turns existing visitors into clients by providing the right content and calls to action.

AI Isn’t coming. It’s already here. Roughly 25% of people are already using AI to answer their queries. 

We structure your content and your website in such a way that AI models can read, extract, and cite your content, leading to more citations and more recommendations when people ask who the best lawyer for them is.

Additional Services We Offer

Google Ads and PPC

With expertise in Google Ads management, we ensure your campaigns are tailored to attract clients actively looking for legal assistance. Paired with SEO, these campaigns generate quick returns, making them a valuable strategy for law firms, particularly in the early stages.

A sleek and user-oriented website is a cornerstone for law firms engaging in SEO, advertising, or establishing credibility. Our web design services deliver attractive and optimized sites, ensuring great SEO performance and profitable results for your firm.

Web Design for Law Firms

Over a Decade of Mastery At Your Disposal

I’m Mateja Matic, the founder of Dominate Marketing.

I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.

I will work directly with you to:

1. Establish the type of clients you actually want to get 

2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically

And 

3. Use SEO to get in front of them and help you grow your firm.

Mateja Matic - Founder of Dominate Marketing
No Lock-In

We never ask you to sign a lock-in agreement for 6 months, 12 months, or any length or time.

We don’t need to hide behind lock-in contracts because what we do works.

We either get you results, or you stop paying.

No More Hand-Holding

You will never have to ask us what’s happening or what work was done.

You will never be wondering what you are paying for.

You will never have to tell us what to do.

We handle everything proactively, and keep you updated throughout the entire process.

We know exactly what we are doing, and we get it done.

We Don't Hold You Ransom

You own all your accounts, website, assets, and data. 100% ownership & transparency.

Case Studies

400% Increase In Traffic After Google Penalty

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

Arkansas PI Firm

Fort Collins PI Firm

California Auto Law Firm

NZ General Law Firm

1,200% ROAS On Google Ads

400% Organic Growth

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

What My Clients Have to Say

Who I Work With

We Service All Law Firms In Kansas

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

Why Is SEO Important For Kansas Law Firms?

Search Engine Optimization (SEO) is vital for Kansas law firms looking to stand out in a competitive market. With most clients searching for legal services online, a strong SEO strategy ensures your firm appears in front of potential clients when they need help.

By ranking on page 1 of Google for key legal keywords, Kansas attorneys can drive more traffic to their websites and generate client inquiries. Local SEO, targeted keywords, and engaging content help establish a strong online presence.

For Kansas attorneys, SEO offers a cost-effective way to grow their practices and connect with clients in need of legal services.

Does SEO Really Work For Law Firms In Kansas?

Yes, SEO is highly effective for law firms in Kansas. With a tailored strategy, attorneys can improve search rankings, increase website traffic, and attract more local clients.

Optimizing website elements, building high-quality backlinks, and enhancing local SEO with Google Business Profiles and reviews are key to success. These strategies ensure your firm ranks highly in searches for terms like “divorce lawyer in Wichita” or “personal injury attorney near me.”

SEO provides long-term benefits by increasing visibility and establishing trust with potential clients in Kansas.

What Results Can You Expect From Attorney SEO In Kansas?

Kansas law firms investing in SEO can expect increased search rankings, more website traffic, and a steady flow of inquiries. Focusing on local SEO and optimizing for practice-area-specific keywords ensures your firm attracts high-quality leads.

Positive reviews and well-maintained online directories enhance credibility and visibility in the local market. Kansas attorneys typically see results within 6-12 months, generating 40 to 90 leads per month through organic traffic, with further growth over time.