Dominate Marketing

PPC For Lawyers Provo

We help growth‑minded personal injury, criminal defense, and other competitive law firms outrank bigger brands, cut cost per signed case, and turn Google Ads into a reliable source of new files.

We Offer What Other Provo Law Firm PPC Agencies Don't

In the fast-paced legal field, attracting new clients online can be tough.

Many Provo law firms struggle to perform on search engine results pages (SERPs) due to steep ad costs and mismanaged PPC campaigns from marketing agencies.

When PPC advertising isn’t done right, you end up wasting money without gaining qualified leads.

Put simply, it’s money thrown away.

This is where Dominate Marketing comes in.

Our results-based approach to lawyer PPC solutions means we succeed only when you do.

We get paid based on results delivered, ensuring your advertising spend works effectively, bringing in more qualified leads and actual clients to your firm.

Unlike most agencies who are just experimenting and hoping things work out, we have solid PPC experience in the legal field, allowing us to use strategies that work from day one.

Whether you want quick leads or aim to build a growing campaign (or both), we plan and oversee PPC campaigns that align with your business goals and get you the results you need.

Our PPC Services For Provo Law Firms

Keyword Research and Strategic Targeting

Through the use of advanced keyword research tools and our in-depth experience with PPC advertising for law firms, we pinpoint high-converting keywords that people use when they are ready to hire an attorney in your area(s) of expertise. Our approach includes targeting relevant legal terms, specific long-tail keyword phrases, and local service ads to reach prospective clients who are primed to convert into profitable cases.

To navigate the complex PPC landscape, we implement strategic negative keyword lists that constantly remove unproductive searches, making sure your ads connect only with qualified potential clients. This is increasingly critical as Google’s keyword matching gets broader, threatening your ad budget on keywords that won’t deliver results.

Negative Keywords Management

Landing Page Optimization

We ensure your law firm’s website and landing pages are optimized for better user experience and increased conversion rates in every PPC campaign – leading to more leads and stronger ROI. This ensures every click on your PPC ads has the best chance of turning into a client inquiry.

Surprisingly, many PPC agencies miss this critical step.

We present complete analytics and clear reports, tracking your PPC campaign results. From spending to search positions, you’ll see exactly where your money goes. You maintain total ownership of your Google Ads campaigns, since we run everything from your account.

Transparent Reporting and Analytics

Additional Services We Offer

Web Design for Law Firms

For firm growth, a professional, user-friendly website is crucial for any law firm, whether you’re investing in PPC, SEO, or developing market trust. Our web design services deliver visually appealing, SEO-optimized, and conversion-focused sites to maximize your firm’s profitability.

We manage paid ads and SEO work to help law firms connect with people seeking legal help. When done right, SEO delivers results, and we mix it with PPC for steady growth without just using paid ads.

Search Engine & AI Optimization

Who This Is For

We at DOMINATE MARKETING have specifically designed our service for competitive high-stakes law firms who want real results fast.

We don’t play games.

We don’t find excuses.

We get results.

If you’re serious about growing your firm and want an aggressive partner to help you get there, book a call today.

Over a Decade of Mastery At Your Disposal

I’m Mateja Matic, the founder of Dominate Marketing.

I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have worked with over a dozen law firms in competitive markets including LA, NY, Texas and more to increase their monthly intake of new clients by an average of 300% within 12 months.

I will work directly with you to:

1. Establish the type of clients you actually want to get 

2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically

And 

3. Get in front of them with PPC (and any other method that makes sense) to help you grow your firm.

Mateja Matic - Founder of Dominate Marketing
No Lock-In

We never ask you to sign a lock-in agreement for 6 months, 12 months, or any length or time.

We don’t need to hide behind lock-in contracts because what we do works.

We either get you results, or you stop paying.

No More Hand-Holding

You will never have to ask us what’s happening or what work was done.

You will never be wondering what you are paying for.

You will never have to tell us what to do.

We handle everything proactively, and keep you updated throughout the entire process.

We know exactly what we are doing, and we get it done.

We Don't Hold You Ransom

You own all your accounts, website, assets, and data. 100% ownership & transparency.

Case Studies

400% Increase In Traffic After Google Penalty

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

Arkansas PI Firm

Fort Collins PI Firm

California Auto Law Firm

NZ General Law Firm

1,200% ROAS On Google Ads

400% Organic Growth

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

What My Clients Have to Say

Who I Work With

We Service All Law Firms In Provo

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

What is PPC advertising, and how can it benefit my law firm in Provo?

PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps Provo law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.

How can I target tech startups and university clients?

Create specialized campaigns focusing on startup law, technology services, and academic legal needs. Target BYU campus area and tech corridors with specific messaging about specialized services.

What’s an appropriate PPC budget for Provo?

The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, Provo law firms may need to allocate between $5,000 to $10,000 per month, reflecting the university town market.

Should I include Utah Valley targeting?

Yes, develop campaigns that cover the broader Utah Valley while maintaining Provo focus. Create messaging that emphasizes local expertise and accessibility.

What practice areas work best in Provo?

PPC advertising is particularly effective for technology law, education law, family law, and startup services. These areas align with Provo’s university presence and growing tech sector.