In the demanding legal industry, reaching new clients online can be challenging.
Many Cranston law firms find it hard to rank on search engine results pages (SERPs) due to rising ad costs and ineffective PPC campaigns from marketing agencies.
When PPC advertising is handled poorly, it means wasted spending without getting qualified leads.
Put simply, it’s throwing money away.
This is where Dominate Marketing makes the difference.
Our results-driven approach to law firm PPC services means your success is our success.
We earn when we deliver results, ensuring your advertising spend works efficiently, bringing in more qualified leads and actual clients to your practice.
Unlike most agencies who are just guessing and hoping for success, we have proven PPC experience in the legal field, allowing us to use approaches that deliver results right away.
Whether you need immediate leads or want to build a long-term campaign (or both), we design and manage PPC campaigns that match your business goals and get you the results you expect.
By employing cutting-edge keyword analysis tools and our vast knowledge of PPC campaigns for law firms, we uncover the most impactful high-intent search terms that individuals use when they are on the precipice of seeking legal representation in your practice area(s). This targeted strategy focuses on optimizing for legal-specific keywords, long-tail phrases, and local service ads to attract potential clients who are most likely to become profitable cases for your firm.
To optimize your pay-per-click strategy, we apply detailed negative keyword lists that constantly screen out unproductive searches, making sure your ads connect with qualified potential clients. This is increasingly critical as Google’s keyword matching becomes more relaxed, risking your ad budget on keywords that will never deliver.
We focus on improving your law firm’s website and landing pages in every PPC campaign to deliver a better user experience and drive higher conversion rates – generating more leads and stronger ROI. This ensures that every click on your PPC ads has the highest chance of turning into a client inquiry.
As strange as this may sound, many PPC agencies neglect this important step.
We show detailed analytics and simple reporting, following your PPC campaign progress. From ad spend to search placement, you’ll know exactly how your dollars are used. You have complete access to your Google Ads campaigns, as we work through your account.
For sustainable growth, a professional, user-friendly website is crucial for any law firm, whether you’re investing in PPC, SEO, or building brand presence. Our web design services deliver visually appealing, SEO-optimized, and conversion-focused sites to maximize your firm’s profitability.
We do both paid ads and SEO campaigns to help law firms reach potential clients. SEO delivers good outcomes when handled properly, and we mix it with PPC for steady growth beyond paid ads.
We at DOMINATE MARKETING have specifically designed our service for competitive high-stakes law firms who want real results fast.
We don’t play games.
We don’t find excuses.
We get results.
If you’re serious about growing your firm and want an aggressive partner to help you get there, book a call today.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have worked with over a dozen law firms in competitive markets including LA, NY, Texas and more to increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Get in front of them with PPC (and any other method that makes sense) to help you grow your firm.
We never ask you to sign a lock-in agreement for 6 months, 12 months, or any length or time.
We don’t need to hide behind lock-in contracts because what we do works.
We either get you results, or you stop paying.
You will never have to ask us what’s happening or what work was done.
You will never be wondering what you are paying for.
You will never have to tell us what to do.
We handle everything proactively, and keep you updated throughout the entire process.
We know exactly what we are doing, and we get it done.
You own all your accounts, website, assets, and data. 100% ownership & transparency.
400% Increase In Traffic After Google Penalty
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
Arkansas PI Firm
Fort Collins PI Firm
California Auto Law Firm
NZ General Law Firm
1,200% ROAS On Google Ads
400% Organic Growth
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
EXCELLENT 16 reviewsPosted on Chuck Panzarella Mateja and Dominate Marketing transformed my law firm website from one that was dying into a fully thriving site with SEO results that revived my firm. Other SEO companies presented boilerplate plans and pitch decks that lacked a clear plan for differentiation and trackable results. Mateja articulated a clear and effective game plan with simple measurable metrics that we tracked. He delivered on his promise to save our website from pending death! I highly recommend Mateja for his integrity and his expertise in SEO and marketing!! You can also email me to verify our results! Chuck Panzarella - Founder - Consumer Action Law GroupPosted on Stefan Resnick Mateja was very honest and communicated timely and promptly. It's hard to find someone who is honest in this area and he truly was. I would recommend for your business.Posted on Charbel Moujalli Mateja is an expert at what he does. The team at Dominate Marketing have helped our business dramatically and have gone above and beyond with their service. Would highly recommend!Posted on Juwon AJ Working with Mateja and Dominate Marketing has been a great experience. He has gone above and beyond by redesigning my website, improving the content, and helping me rank higher than my competitors. He has also given me helpful advice on how to maintain and improve the site going forward. Mateja is different from most agencies because he actually cares about his clients. Many other companies seem to focus only on making money, but Mateja takes the time to make sure I’m taken care of. The content he creates is excellent, and his strategies have helped me get results I didn’t expect. I’m really glad I chose Dominate Marketing, they are definitely the best marketing agency to work with.Posted on Timofey Pavlov Mateja has done wonders for us with SEO - lots more clicks leading to revenue from organic search growing by about 70-85% year on year. Additionally he has helped us with some Google ads campaigns and they really work really well. Feels like our website has grown into a proper digital asset. Speaking as someone who understands the basics of both SEO and Google ads and have dabbled in both, Mateja is actually a master of his craft, the things he does are beyond my comprehension and they work incredibly well. Highly recommend.Posted on Maurice Oteri I've only been dealing with Mateja for a short time and he has impressed me with 'hitting the brief' and delivering some tangible results which I can only expect to improve as time passes, keep up the great work!Posted on Finn Cormie I had a fantastic brilliant experience with Dominate Marketing. Helped solve all of my SEO problems which would likely results in a revenue increase of 200%. Thanks a lot!!Posted on Shane Greenaway Fantastic service, Mateja did an amazing job with reworking our website. It now looks extremely professional and is set up to drive more traffic our way. We are looking forward to the next few months seeing the increasePosted on Anna Lido We’ve had a fantastic experience working with Dominate Marketing. After reaching out to multiple agencies, it was clear that Dominate Marketing stood out from the rest. Mateja offers unbeatable pricing paired with excellent service and expertise. It's evident that he knows exactly what he's doing, and we feel confident trusting him to deliver great results. We also appreciate his commitment to the long-term success of our business, investing his skills and efforts to help us grow. Mateja is responsive, hardworking, and a pleasure to work with. We highly recommend Dominate Marketing.Posted on Alicja The business name says it all, Dominate Marketing. Mateja and his team are experts in their field and it is so refreshing to finally find a marketing team that actually does what they say. Mateja has revived my website and ranked it much higher in a shorter amount of time. Thank you again Mateja.
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps Cranston law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.
Create specialized campaigns focusing on family law, real estate, and small business services. Target both residential neighborhoods and business districts with messaging tailored to each audience.
The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, Cranston law firms may need to allocate between $5,000 to $8,000 per month, reflecting the suburban market.
Yes, develop campaigns that capture both Cranston-specific needs and broader metro area opportunities. Create messaging that emphasizes local presence while acknowledging proximity to Providence.
PPC advertising is particularly effective for family law, real estate, small business services, and estate planning. These areas align with Cranston’s suburban demographic mix.
This is a free diagnostic for PI, criminal defense & other high‑stakes firms to see where you’re losing high‑value cases from search.
On this call, we will:
You’ll leave with a clear picture of what’s working, what’s broken, and what to do next, whether we work together or not.
Just fill out this form and book in a time on the next page: