Dominate Marketing

PPC For Lawyers Reno

We help growth‑minded personal injury, criminal defense, and other competitive law firms outrank bigger brands, cut cost per signed case, and turn Google Ads into a reliable source of new files.

We Offer What Other Reno Law Firm PPC Agencies Don't

In the dynamic legal field, finding new clients online can be challenging.

Many Reno law firms have trouble standing out on search engine results pages (SERPs) due to rising ad costs and ineffective PPC campaigns from marketing agencies.

When PPC advertising falls short, you end up wasting money without getting qualified leads.

Simply put, it’s throwing money away.

This is where Dominate Marketing steps in to help.

Our results-focused approach to legal PPC solutions means your success is our success.

We earn when we deliver results, ensuring your advertising spend works efficiently, bringing in more qualified leads and real clients to your firm.

Unlike most agencies who are just guessing and hoping for success, we have proven PPC experience in the legal field, allowing us to use strategies that work from day one.

Whether you need quick leads or want to build a growing campaign (or both), we create and run PPC campaigns that fit your business goals and get you the results you expect.

Our PPC Services For Reno Law Firms

Keyword Research and Strategic Targeting

Leveraging state-of-the-art keyword research tools and our in-depth knowledge of PPC advertising in the legal industry, we pinpoint the most impactful high-intent keywords that people search for when they are actively looking to hire an attorney in your area(s) of expertise. Our approach involves targeting relevant legal terms, specific long-tail keyword phrases, and local service ads to reach prospective clients who are proactively searching for the legal services you offer and have a higher probability of retaining your firm.

To protect your PPC spending, we use detailed negative keyword lists that continuously screen out irrelevant searches, ensuring your ads are shown only to qualified potential clients. This is increasingly important as Google’s keyword matching becomes more relaxed, threatening your ad budget on keywords that won’t work.

Negative Keywords Management

Landing Page Optimization

As part of our PPC management services, we optimize your law firm’s website and landing pages to deliver a smooth user experience and increased conversion rates – driving more leads and better ROI. This ensures every click on your PPC ads has the highest chance of turning into a client inquiry.

Surprisingly, many PPC agencies fail to include this critical step.

We share complete analytics and clear reports, tracking your PPC campaign success. From costs to search rankings, you’ll see exactly where your budget goes. You keep full control of your Google Ads campaigns, since we handle from your account.

Transparent Reporting and Analytics

Additional Services We Offer

Web Design for Law Firms

A professional, user-friendly website is crucial for any law firm, whether you’re executing PPC, SEO, or building online authority. Our web design services deliver visually appealing, SEO-optimized, and conversion-focused sites to maximize your firm’s profitability.

Besides paid ads, we do SEO work for law firms to find people needing legal services. SEO shows strong results when managed properly, and we use it with PPC for lasting growth that goes beyond paid advertising.

Search Engine & AI Optimization

Who This Is For

We at DOMINATE MARKETING have specifically designed our service for competitive high-stakes law firms who want real results fast.

We don’t play games.

We don’t find excuses.

We get results.

If you’re serious about growing your firm and want an aggressive partner to help you get there, book a call today.

Over a Decade of Mastery At Your Disposal

I’m Mateja Matic, the founder of Dominate Marketing.

I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have worked with over a dozen law firms in competitive markets including LA, NY, Texas and more to increase their monthly intake of new clients by an average of 300% within 12 months.

I will work directly with you to:

1. Establish the type of clients you actually want to get 

2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically

And 

3. Get in front of them with PPC (and any other method that makes sense) to help you grow your firm.

Mateja Matic - Founder of Dominate Marketing
No Lock-In

We never ask you to sign a lock-in agreement for 6 months, 12 months, or any length or time.

We don’t need to hide behind lock-in contracts because what we do works.

We either get you results, or you stop paying.

No More Hand-Holding

You will never have to ask us what’s happening or what work was done.

You will never be wondering what you are paying for.

You will never have to tell us what to do.

We handle everything proactively, and keep you updated throughout the entire process.

We know exactly what we are doing, and we get it done.

We Don't Hold You Ransom

You own all your accounts, website, assets, and data. 100% ownership & transparency.

Case Studies

400% Increase In Traffic After Google Penalty

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

Arkansas PI Firm

Fort Collins PI Firm

California Auto Law Firm

NZ General Law Firm

1,200% ROAS On Google Ads

400% Organic Growth

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

What My Clients Have to Say

Who I Work With

We Service All Law Firms In Reno

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

What is PPC advertising, and how can it benefit my law firm in Reno?

PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps Reno law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.

How can I target gaming and hospitality clients?

Create specialized campaigns focusing on gaming regulations, hospitality law, and entertainment contracts. Target downtown casino districts and emerging business areas. Include separate campaigns for traditional gaming and new technology gaming companies.

What’s a competitive PPC budget for Reno?

The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, Reno law firms may need to allocate between $5,000 to $15,000 per month, considering the growing market and tech industry presence.

Should I create tech industry specific campaigns?

Yes, develop campaigns targeting the growing technology sector, focusing on startup law, intellectual property, and corporate relocation services. Include messaging specific to companies moving from California.

What legal services should I highlight for the changing market?

Focus campaigns on corporate relocation, technology law, real estate development, and gaming compliance. These areas reflect Reno’s evolving economy, making PPC an ideal strategy for capturing clients in growing sectors.