Dominate Marketing

PPC For Lawyers Henderson

We help growth‑minded personal injury, criminal defense, and other competitive law firms outrank bigger brands, cut cost per signed case, and turn Google Ads into a reliable source of new files.

We Offer What Other Henderson Law Firm PPC Agencies Don't

In the competitive legal marketplace, reaching new clients online can be demanding.

Many Henderson law firms find it hard to compete on search engine results pages (SERPs) due to increasing ad costs and mismanaged PPC campaigns from marketing agencies.

When PPC advertising is handled poorly, it means wasted spending without bringing qualified leads.

In other words, it’s watching your budget disappear.

This is where Dominate Marketing comes in.

Our results-based approach to law firm PPC services means we win only when you win.

We get paid for performance, ensuring your advertising dollars work hard, bringing in more qualified leads and actual clients to your practice.

Unlike most agencies who are just trying things out and hoping they work, we have solid PPC experience in the legal field, allowing us to use approaches that deliver results right away.

Whether you want immediate leads or plan to build a lasting campaign (or both), we design and manage PPC campaigns that match your business goals and deliver the results you want.

Our PPC Services For Henderson Law Firms

Keyword Research and Strategic Targeting

By utilizing sophisticated keyword analysis techniques and drawing from our extensive experience with PPC campaigns for law firms, we determine the most high-converting search terms that individuals use when actively looking for legal representation in your practice area(s). This targeted strategy focuses on optimizing for legal-specific keywords, long-tail phrases, and local service ads to attract potential clients who are actively seeking the services you provide and are more likely to engage your firm.

To maximize your PPC investment, we deploy comprehensive negative keyword lists that constantly remove unqualified searches, making sure your ads reach only promising clients. This is increasingly critical as Google’s keyword matching gets broader, risking your ad budget on keywords that will never convert.

Negative Keywords Management

Landing Page Optimization

When managing your PPC campaigns, we ensure that your law firm’s website and landing pages are optimized for a better user experience and higher conversion rates – generating more leads and stronger ROI. This ensures every click on your PPC ads is more likely to result in a client inquiry.

As strange as this may sound, many PPC agencies neglect this key element.

We supply full analytics and straightforward reporting, showing your PPC campaigns. From spending details to search results, you’ll know exactly how your money works. You maintain total access to your Google Ads campaigns, as we run everything from your account.

Transparent Reporting and Analytics

Additional Services We Offer

Web Design for Law Firms

A professional, user-friendly website is crucial for any law firm, whether you’re starting PPC, SEO, or creating market awareness. Our web design services deliver visually appealing, SEO-optimized, and conversion-focused sites to maximize your firm’s profitability.

Along with paid advertising, we manage SEO campaigns to connect law firms with potential clients online. When handled right, SEO brings good outcomes, and we pair it with PPC for solid growth without relying just on paid ads.

Search Engine & AI Optimization

Who This Is For

We at DOMINATE MARKETING have specifically designed our service for competitive high-stakes law firms who want real results fast.

We don’t play games.

We don’t find excuses.

We get results.

If you’re serious about growing your firm and want an aggressive partner to help you get there, book a call today.

Over a Decade of Mastery At Your Disposal

I’m Mateja Matic, the founder of Dominate Marketing.

I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have worked with over a dozen law firms in competitive markets including LA, NY, Texas and more to increase their monthly intake of new clients by an average of 300% within 12 months.

I will work directly with you to:

1. Establish the type of clients you actually want to get 

2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically

And 

3. Get in front of them with PPC (and any other method that makes sense) to help you grow your firm.

Mateja Matic - Founder of Dominate Marketing
No Lock-In

We never ask you to sign a lock-in agreement for 6 months, 12 months, or any length or time.

We don’t need to hide behind lock-in contracts because what we do works.

We either get you results, or you stop paying.

No More Hand-Holding

You will never have to ask us what’s happening or what work was done.

You will never be wondering what you are paying for.

You will never have to tell us what to do.

We handle everything proactively, and keep you updated throughout the entire process.

We know exactly what we are doing, and we get it done.

We Don't Hold You Ransom

You own all your accounts, website, assets, and data. 100% ownership & transparency.

Case Studies

400% Increase In Traffic After Google Penalty

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

Arkansas PI Firm

Fort Collins PI Firm

California Auto Law Firm

NZ General Law Firm

1,200% ROAS On Google Ads

400% Organic Growth

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

What My Clients Have to Say

Who I Work With

We Service All Law Firms In Henderson

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

What is PPC advertising, and how can it benefit my law firm in Henderson?

PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps Henderson law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.

How can I differentiate from Las Vegas firms?

Create specialized campaigns emphasizing local presence and community connection. Focus on Henderson’s unique suburban character while highlighting accessibility to all of Clark County. Include specific messaging about serving master-planned communities and local businesses.

What’s a realistic PPC budget for Henderson?

The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, Henderson law firms may need to allocate between $5,000 to $15,000 per month, reflecting the affluent suburban market and proximity to Las Vegas.

Should I target specific Henderson neighborhoods?

Yes, develop distinct campaigns for areas like Green Valley, MacDonald Ranch, and Anthem. Each neighborhood has different demographics and legal needs requiring tailored messaging and services.

What practice areas perform best in Henderson?

PPC advertising is particularly effective for estate planning, real estate law, family law, and business services. These areas align with Henderson’s suburban demographics and growing business community, making PPC an ideal strategy for capturing potential clients seeking specialized assistance.