Dominate Marketing

PPC For Lawyers Portland

We help growth‑minded personal injury, criminal defense, and other competitive law firms outrank bigger brands, cut cost per signed case, and turn Google Ads into a reliable source of new files.

We Offer What Other Portland Law Firm PPC Agencies Don't

In the fast-paced legal field, finding new clients online can be challenging.

Many Portland law firms find it hard to compete on search engine results pages (SERPs) due to rising ad costs and poorly run PPC campaigns from marketing agencies.

When PPC advertising is handled poorly, you lose money without bringing qualified leads.

Put simply, it’s dollars down the drain.

This is where Dominate Marketing steps in to help.

Our results-driven approach to lawyer PPC management means our success is tied to yours.

We earn based on what we deliver, making sure your advertising dollars work hard, bringing in more qualified leads and actual clients to your practice.

Unlike most agencies who are just trying things out and hoping they work, we have proven PPC experience in the legal field, allowing us to use approaches that deliver results right away.

Whether you need immediate leads or want to build a growing campaign (or both), we plan and manage PPC campaigns that match your business goals and get you the results you expect.

Our PPC Services For Portland Law Firms

Keyword Research and Strategic Targeting

Employing cutting-edge keyword analysis software and our extensive knowledge of PPC campaigns for the legal sector, we determine high-intent search terms that individuals use when actively looking for legal representation in your practice area(s). This targeted approach includes optimizing for legal-specific keywords, long-tail phrases, and local service ads to attract potential clients who are actively seeking the services you provide and are more likely to become clients.

Maximizing your pay-per-click investment means using smart negative keyword filters that continuously eliminate unproductive searches, targeting only the most relevant clients. Google’s expanding keyword matching makes this strategy essential to prevent burning through your ad budget on low-value clicks.

Negative Keywords Management

Landing Page Optimization

Each PPC campaign we manage includes optimising your law firm’s website and landing pages for a better user experience and higher conversion rates – leading to more leads and an improved ROI. This ensures that every click on your PPC ads has the highest chance of resulting in a client inquiry.

As strange as this may sound, many PPC agencies neglect this vital step.

We provide thorough analytics and easy reports, following your PPC campaign success. From ad costs to search placement, you’ll see exactly where your dollars are spent. You have full ownership of your Google Ads campaigns, since we handle everything through your account.

Transparent Reporting and Analytics

Additional Services We Offer

Web Design for Law Firms

A strong website matters for law firms using PPC, SEO, or web campaigns. Our team makes polished, SEO-optimized sites that turn leads into clients and drive earnings.

In addition to paid ads, we manage SEO work for law firms to find people needing legal help. SEO shows strong results when handled well, and we team it with PPC for stable growth that goes beyond paid ads.

Search Engine & AI Optimization

Who This Is For

We at DOMINATE MARKETING have specifically designed our service for competitive high-stakes law firms who want real results fast.

We don’t play games.

We don’t find excuses.

We get results.

If you’re serious about growing your firm and want an aggressive partner to help you get there, book a call today.

Over a Decade of Mastery At Your Disposal

I’m Mateja Matic, the founder of Dominate Marketing.

I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have worked with over a dozen law firms in competitive markets including LA, NY, Texas and more to increase their monthly intake of new clients by an average of 300% within 12 months.

I will work directly with you to:

1. Establish the type of clients you actually want to get 

2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically

And 

3. Get in front of them with PPC (and any other method that makes sense) to help you grow your firm.

Mateja Matic - Founder of Dominate Marketing
No Lock-In

We never ask you to sign a lock-in agreement for 6 months, 12 months, or any length or time.

We don’t need to hide behind lock-in contracts because what we do works.

We either get you results, or you stop paying.

No More Hand-Holding

You will never have to ask us what’s happening or what work was done.

You will never be wondering what you are paying for.

You will never have to tell us what to do.

We handle everything proactively, and keep you updated throughout the entire process.

We know exactly what we are doing, and we get it done.

We Don't Hold You Ransom

You own all your accounts, website, assets, and data. 100% ownership & transparency.

Case Studies

Dallas Criminal Defense Lawyer Gets 80% Increase In 4 Months With SEO

400% Increase In Traffic After Google Penalty

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

Arkansas PI Firm

Fort Collins PI Firm

California Auto Law Firm

NZ General Law Firm

1,200% ROAS On Google Ads

400% Organic Growth

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

What My Clients Have to Say

Who I Work With

We Service All Law Firms In Portland

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

What is PPC advertising, and how can it benefit my law firm in Portland, Maine?

PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps Portland law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.

How can I target maritime and fishing industry clients?

Create campaigns focused on maritime law, fishing regulations, and coastal business issues. Target the Old Port area and use industry-specific terminology.

What’s a competitive PPC budget for Portland?

The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, Portland law firms may need to allocate between $5,000 to $12,000 per month, considering the market size.

Should I target tourism-related businesses?

Yes, develop specific campaigns for hospitality law, seasonal business regulations, and tourism liability. Adjust budgets seasonally for peak tourist periods.

How can I reach the growing tech startup community?

Create campaigns targeting intellectual property law, startup formation, and technology industry legal needs. Focus on the developing tech hub areas.