PPC For Lawyers Atlanta
We help growth‑minded personal injury, criminal defense, and other competitive law firms outrank bigger brands, cut cost per signed case, and turn Google Ads into a reliable source of new files.
We Offer What Other Atlanta Law Firm PPC Agencies Don't
In the fast-paced legal field, attracting new clients online isn’t easy.
Many Atlanta law firms have trouble standing out on search engine results pages (SERPs) due to increasing ad costs and mismanaged PPC campaigns from marketing agencies.
When PPC advertising is handled poorly, you lose money without getting qualified leads.
Put simply, it’s dollars down the drain.
This is where Dominate Marketing steps in to help.
Our results-focused approach to law practice PPC means we succeed only when you do.
We earn based on what we achieve, making sure your advertising budget works efficiently, bringing in more qualified leads and real clients to your firm.
Unlike most agencies who are just trying things out and hoping they work, we have years of PPC experience in the legal field, allowing us to use proven approaches that deliver results right away.
Whether you need immediate leads or want to build a growing campaign (or both), we plan and manage PPC campaigns that match your business goals and get you the results you expect.
Our PPC Services For Atlanta Law Firms
Keyword Research and Strategic Targeting
Leveraging advanced keyword research techniques and our in-depth understanding of PPC advertising for law firms, we pinpoint high-converting keywords that potential clients use when actively seeking legal services in your area(s) of practice. Our strategy involves optimizing for legal terms, long-tail phrases, and local service ads to reach prospects who are actively searching for the services you offer and are more likely to become clients.
To optimize your PPC investment, we maintain extensive negative keyword lists that continually exclude unrelated queries, ensuring your ads appear solely to high-quality prospects. This is progressively vital as Google’s keyword matching becomes less and less strict, potentially wasting your ad dollars on terms that won’t convert to cases.
Negative Keywords Management
Landing Page Optimization
We focus on optimizing your law firm’s website and landing pages as part of every PPC campaign we manage to create a better user experience and drive higher conversion rates – resulting in more leads and better ROI. This makes sure every click on your PPC ads has the greatest chance of becoming a client inquiry.
Surprisingly, many PPC agencies fail to include this essential step.
We share full analytics and clear reports, helping you monitor your PPC campaigns. From spending to search results, you’ll see exactly where your money is spent. You have complete control of your Google Ads campaigns, since we manage through your account.
Transparent Reporting and Analytics
Additional Services We Offer
Web Design for Law Firms
Having an effective website is vital for law firms using PPC, SEO, or web campaigns. Our team creates attractive, SEO-friendly sites that convert traffic and increase earnings.
Beyond paid advertising, we run SEO campaigns for law firms to connect with people needing legal services online. SEO works effectively when handled properly, and we team it with PPC for consistent growth without only using paid advertising.
Search Engine & AI Optimization
Who This Is For
We at DOMINATE MARKETING have specifically designed our service for competitive high-stakes law firms who want real results fast.
We don’t play games.
We don’t find excuses.
We get results.
If you’re serious about growing your firm and want an aggressive partner to help you get there, book a call today.
Over a Decade of Mastery At Your Disposal
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have worked with over a dozen law firms in competitive markets including LA, NY, Texas and more to increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Get in front of them with PPC (and any other method that makes sense) to help you grow your firm.
We never ask you to sign a lock-in agreement for 6 months, 12 months, or any length or time.
We don’t need to hide behind lock-in contracts because what we do works.
We either get you results, or you stop paying.
No More Hand-Holding
You will never have to ask us what’s happening or what work was done.
You will never be wondering what you are paying for.
You will never have to tell us what to do.
We handle everything proactively, and keep you updated throughout the entire process.
We know exactly what we are doing, and we get it done.
We Don't Hold You Ransom
You own all your accounts, website, assets, and data. 100% ownership & transparency.
Case Studies
400% Increase In Traffic After Google Penalty
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
Arkansas PI Firm
Fort Collins PI Firm
California Auto Law Firm
NZ General Law Firm
1,200% ROAS On Google Ads
400% Organic Growth
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
What My Clients Have to Say
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About PPC For Attorneys In Atlanta
What is PPC advertising, and how can it benefit my law firm in Atlanta?
PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps Atlanta law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.
How can I target Atlanta’s corporate market?
Create campaigns focusing on business law, corporate litigation, and commercial real estate. Target downtown and Buckhead business districts, using industry-specific terms familiar to corporate clients.
What’s a competitive PPC budget for Atlanta?
The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, Atlanta law firms may need to allocate between $5,000 to $25,000 per month, reflecting the major metropolitan market.
Should I create different campaigns for ITP vs OTP?
Yes, create distinct campaigns for inside and outside the perimeter. Each area has different demographics and legal needs, requiring tailored messaging and service focus.
How can I reach Atlanta’s entertainment industry?
Design specific campaigns for entertainment law, intellectual property, and media rights. Target areas like Midtown and the film industry hubs.