Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our Tampa Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
Our Tampa lawyer SEO services commence with a detailed review of your website and the audience you are looking to engage. We craft a customised SEO plan to elevate your rankings, drive organic traffic, and most crucially, help your firm gain new clients.
Most clients searching for legal services prefer firms within their community. Our local SEO strategies are tailored to position your firm where potential clients are looking, driving more inquiries and visits to your website. Additionally, we manage local service ads and optimize your Google Maps listing to ensure your firm stands out in local searches.
On-Page Optimization
Our on-page SEO services help law firms improve their online presence by optimizing vital elements such as meta tags, keyword integration, and heading structures. We create a strategy that helps your firm rank above competitors.
Our law firm SEO services include developing ethical link-building strategies that help strengthen your website’s domain authority. We focus on obtaining backlinks from reputable legal directories and industry-specific platforms to enhance visibility and credibility.
Link Building
Content Creation and Marketing
We create engaging and optimized content that enhances your law firm’s online presence, attracts organic traffic, and builds credibility within your industry. Our team carefully researches and writes content that addresses your audience’s most pressing legal questions, positioning your firm as a trusted resource for legal guidance.
Technical SEO forms the backbone of your website’s performance. Our team optimizes page speed, mobile usability, and crawlability to help your site perform well in search results and provide visitors with a seamless browsing experience.
Technical SEO
Conversion Rate Optimization
SEO should focus not just on driving traffic but also on converting that traffic into real cases for your firm. Many agencies miss this crucial aspect by concentrating only on search rankings.
We optimize your website to turn visitors into clients by fine-tuning content, enhancing design, and strategically placing calls to action. This approach allows your firm to maximize the effectiveness of your existing traffic.
By putting the right elements in front of your visitors, we help guide them toward reaching out and becoming paying clients without the need for additional marketing spend.
Additional Services We Offer
A professional and user-friendly website is essential for law firms that want to attract more clients through SEO, paid ads, or simply by establishing credibility. Our web design services focus on building high-quality, SEO-friendly websites that provide an excellent user experience. We ensure your site is easy to navigate, mobile-responsive, and designed to convert visitors into clients, helping your firm maximize its online potential and generate a solid return on investment.
Web Design for Law Firms
Google Ads and PPC
Google Ads and SEO work hand in hand to provide a complete online marketing solution for law firms. Our PPC management services are focused on delivering immediate results by targeting individuals who are actively searching for legal representation. We often recommend running Google Ads alongside SEO to capture leads while building long-term search engine presence. This strategic approach helps law firms attract more clients and grow their practice effectively.
Case Studies
400% Increase In Traffic After Google Penalty
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
Arkansas PI Firm
Fort Collins PI Firm
California Auto Law Firm
NZ General Law Firm
1,200% ROAS On Google Ads
400% Organic Growth
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About Tampa Attorney SEO
Why is SEO important for law firms in Tampa, Florida?
SEO is important for law firms in Tampa, Florida, because it improves your website’s chances of appearing in search results when potential clients are searching for legal services. With more clients turning to online searches, a well-optimized website can help your firm stand out in a competitive legal market. Focusing on local SEO ensures that your firm ranks for Tampa-specific searches, attracting more clients in the area.
How does local SEO benefit law firms in Tampa?
Local SEO benefits law firms in Tampa by increasing the likelihood of your firm appearing in relevant local searches. By optimizing for Tampa-specific keywords like “Tampa injury lawyer” or “divorce lawyer in Tampa,” your law firm can reach potential clients in your area. Other local SEO tactics, such as maintaining an active Google My Business profile, acquiring local backlinks, and encouraging client reviews, help improve your local rankings.
How long does it take for SEO to show results for law firms in Tampa?
SEO for law firms in Tampa usually takes 3 to 6 months to show measurable results. While some effects may be visible sooner, it’s important to approach SEO as a long-term strategy. Continued optimisation will eventually result in higher rankings, more website traffic, and more client inquiries.
What are the most effective SEO strategies for attorneys in Tampa?
Effective SEO strategies for attorneys in Tampa include targeting local keywords, ensuring your website is mobile-friendly, and creating high-quality, informative content on legal topics. Additionally, updating your Google My Business profile, acquiring local backlinks, and collecting client reviews are essential for improving local SEO performance.
How do reviews affect SEO for law firms in Tampa?
Reviews are an important ranking factor for SEO for law firms in Tampa. Positive reviews not only build trust and reputation but also improve your rankings in local search results. Google uses reviews as a ranking signal, so encouraging satisfied clients to leave positive reviews will help your law firm rank higher.