Why Dominate Marketing Is Your Competitive Edge

From there I picked up more firms, then branched into the US market, and have since worked with firms in California, New York, Texas, Colorado and Arkansas.

The most competitive work, by far, is personal injury. The stakes are higher, the SERPs are more brutal, and the room for error is basically zero.

The kind of environment I thrive in.

I also kept seeing the same pattern: PI firms paying big retainers to agencies that produced generic content, ignored key fundamentals, and couldn’t tie anything back to signed cases.

I built Dominate Marketing as the exact opposite of that.

Here is what that means for you:

• I specialize in SEO and PPC for law firms that want to compete in tough markets, not just look pretty online.
• I focus on the work that actually brings signed cases, not just vanity metrics like traffic.
• I work with a small number of firms so I can be inside the details myself, not handing your account to a rotating junior.

I come from a background of car racing, where milliseconds are the difference between winning and losing. A tiny tuning tweak can win or lose you the race.

I treat your marketing the same way: every title tag, every internal link and every word is a tuning lever. Stack enough of those “milliseconds” and your firm crosses the line first in your market.

If we work together, you get someone who:

• Knows PI search inside out.
• Tells you the truth about what you can realistically rank for in your city and what you should ignore.
• Does the work without you having to manage or explain marketing to me.
• Is transparent when something is not working and adjusts fast.

Outside of Dominate Marketing, I train Muay Thai, play chess, enjoy driving fast cars and take my health very seriously. I am at my peak mentally and physically, and thrive in difficult, competitive environments. You want that kind of person in your corner when you are fighting bigger-spend competitors.

If this resonates with you and you are serious about growing your law firm, book a call with me today!