Many law firms, especially smaller ones, don’t have a reliable way of getting new matters.

They’re either relying on refers or word of mouth…

Or they hired a marketing agency (or several!) who just couldn’t deliver results.

On top of that, many also don’t have a large marketing budget and struggle to compete with the big firms in their area.

I’ve solved this problem for half a dozen law firms and helped them to get anywhere from 50 to as many as 130 qualified leads per month with a marketing budget of less than $4000.

How?

I’ve been doing Google Ads & SEO for 10 years, and I’ve figured out the secret to getting the absolute highest quality traffic who have a need for a lawyer right now.

Google has proven over and over to be the highest quality source of traffic for law firms.

The problem is that most people do it wrong, and end up with poor results.

You see, what usually happens when someone runs Google Ads for a law firm, is that they’ll run ads for all sorts of searches relating to law, such as “do I need a lawyer”, “how do I get a divorce” and things like that.

The problem is that these searches are so broad and do not have a high buying intent, meaning the people searching these keywords don’t necessarily have an urgent need for a lawyer.

So what happens is they will click your ad, and you will pay for it, but they won’t convert.

And that’s how you burn through your entire ad budget and get no results.

What you want to do is the exact opposite of that.

You want to target only the very specific keywords that are searched by people who need a specific type of lawyer right now.

Then you sell them on how you can solve their problem better than any other firm.

This is how you get the absolute maximum return from your ad budget and as many matters as possible.

The next step is to use SEO to establish your firm as the dominant authority on Google’s organic search results for your practice areas.

This is where you cast a wide net, and try to rank for as many keywords as possible that are related to the areas of law you offer.

Since this traffic is free, the potential here is essentially unlimited, so you want to capture as much of it as possible.

What this does is capture not only the high intent traffic (which you are also paying to show your ads to, only this time it’s free) but also the others who are at the earlier stage of the buying cycle.

These people may not need a lawyer right now (although some will), but because they found your website while they were in the informational gathering stage…

You’ve built trust with them and they are more likely to come back later when they do need a lawyer, as well as probably share your website with others.

All this builds up over time, and a few months down the line you will have built so much momentum that you won’t be able to stop the flow of leads.

I know this might sound exaggerated, but I’ve seen this exact thing play out dozens of times (see the case studies below).

Now the best part.

Unlike most other marketing agencies who’ll charge you thousands of dollars per month to do something like this…

(And lets ignore the fact that most can’t actually deliver on that)

I will do all this for you on a pure performance basis.

This means that instead of paying a monthly retainer of a few thousand dollars regardless of whether you get results or not…

You only pay for the leads that I actually generate you (AFTER you get them).

I am so sure in my system and my ability to get results that I am willing to put my money where my mouth is… 

Front the months of work required to make this happen…

And partner with you so that you can grow your firm and we both win long term.

However, just be aware that I have to be super selective with who I work with, and will only do this if I am absolutely sure I can get you results.

If you’d like to apply and see if I can help your firm, just click the button below and fill out the form.

We’ll set up a time to have a chat and discuss the details.

Talk then.